To Their Moms, They'll Always Be Kids

I love creative marketing campaigns, and I think P&G is really smart to recognize a niche group watching the Olympics-- the moms. I mean, I don't relate to this commercial directly cause I'm not a mom yet, but my own mom loves this one, and she totally agrees, so I think P&G is really striking a chord. In fact, I do think this commercial is true in a lot of ways, cause even though I'm an adult in my mid-20s, my mom still gives me smooches and treats me like a kid (um, not of the weirdo, dysfunctional family kind, but in a cute way..). Anyways, as the Olympics draw to a close (not before Queen Yu-Na skates tonight!!), watch this and smile. And go hug your momma.